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The 40/70 Rule and How it Applies to You

Our ability to become great marketers, managers, leaders, and business owners hinges on the fact that we are able to …

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The DNA of a Serial Entrepreneur

The excitement of a new business, a new product, a new client — it’s enough to make many shrink back …

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How EasyVSL Got Almost 300% ROI from Facebook Retargeting

What if we told you that with just one of our products, we created a Facebook advertising campaign that saw …

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LIT Formula: The Easiest Form of Product Creation

We’ve created tons of successful online products, and we usually get asked a few of the same questions time and …

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4 Podcasting Hacks to Boost Consumption and Listeners

The right people, the right listeners, the right strategy, the right tools, and the right marketing tactics is what it …

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What Should Your Editorial Calendar Consist of?

How do you manage your content schedule right now? Do you have a schedule, or are you just creating content …

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3 Examples of Content that Triggers Emotion (and Sharing)

Viral content. Just the name implies an unstoppable, fast-acting force. This type of content is the jackpot of online marketing. …

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5 Marketing Takeaways from Politics

What’s the number one rule for conversation topics at dinner time? Don’t talk about religion or politics! And I bet …

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The Best of Email Marketing Services

Email marketing may be getting pushed to the backburner as new ways of connecting with clients emerge, but that doesn’t …

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